Offcourse Berlin A female leadership community that organizes monthly dinners to help committed and qualified women from all industries build a network and share knowledge.
Tasks: - Content strategy
- Content creation
- Advertising campaign to increase followers
- E-mail campaigns
Results: - Implemented a content strategy focused on trending topics and news related to women's positions in German society.
- Transformed the concept of monthly dinners into monthly Instagram livestreams featuring female speakers.
- Conducted regular livestreams to build awareness, increase engagement, and attract more followers.
- Successfully expanded the community by running follower-increasing campaigns, achieving a cost of €0.5 per follower through the advertising campaign.